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Marchesa show at IFTA 2019

Marchesa show at IFTA 2019

First show in Italy for Georgina Chapman with her Marchesa brand, known in particular for dressing Hollywood stars for the red carpet events. Georgina chose Salerno and Evening Dresses Show, which defines itself as “the first international salon of made in Italy evening dresses and accessories”.

The spring summer 2020 show, organised by Ifta (Italian Fashion Talents Association), was part of a series of fashion events on November 22nd and 23rd 2019, and was held in the Zaha Hadid Maritime Station.

In addition to the fashion show, we were able to admire some Marchesa Notte line’s items set up at the entrance to the Maritime Station.


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28 looks of absolute glamor and romantic femininity walked along the whole “shell” of the station, with a smiling and excited Georgina in the queue.

Impossible to remain immune to the couture charm of these dreamy and floral dresses, embellished with crystals, feathers and 3D handmade embroidery in all the shades of spring.

The brand was born inspired by the eccentric and historic icon of Italian style, Marchesa Luisa Casati and now boasts a series of collections linked to the main brand such as Marchesa Notte, Marchesa Mini, Couture, Notte Bridal and a line of jewels.

We are happy to have seen live the inspiration of this always smiling woman, who has shown herself to be simple, kind and ready to help (manually speaking too) all her collaborators.

The Marchesa collections are distributed world wide by LIVIA GREGORETTI SHOWROOM.


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The fashion show that preceded that of Marchesa was also of great interest, a mix of 31 already established Italian brands.

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