The New Icons: Between Reality and Imagination
Style is born from real people. But artificial intelligence can offer fresh visual cues to spark inspiration.
In a time when everything can be generated, copied, or recreated, what’s real is more precious than ever. Real people — with their flaws, contradictions, and stories — remain at the heart of fashion.
And yet, between a runway and a street-style photo, a new opportunity is emerging: using artificial intelligence not to replace, but to imagine.
This article is a tribute to both worlds: on one side, four authentic icons, real women who influence the way we dress every day. On the other, four fictional figures that help us shift our perspective, explore new ideas, and dare a little more.
The real icons
Jeanne Damas
French to the core, effortlessly chic, and still one of the most imitated muses in the world. Her style? A perfect blend of Parisian cool and girl-next-door charm.
Ashley Radjarame
Franco-Indian model with a style that blends couture, heritage, and minimalism. She’s magnetic on the runway — but it’s her off-duty looks that win us over.
📎 @ashley.radjarame
Eleonora Carisi
Italian, creative, and refined. Her approach to fashion is both visual and emotional, mixing irony, color, and intentional storytelling.
📎 @eleonoracarisi
Leomie Anderson
Bold, elegant, activist and supermodel. Her style embodies a confident, unapologetic femininity that demands attention.
📎 @leomieanderson
The muses that don’t exist (but still speak to us)
We created four fictional models using AI. Different in background, style, and visual energy. None of them is real — and that’s precisely the point.
They don’t replace people. But they do help us imagine.
Artificial intelligence can be a powerful creative tool: to visualize what doesn’t yet exist, to explore combinations we hadn’t thought of, to step outside the obvious.

“The Urban Rebel”
Leather jacket, combat boots and firm step, strong but coherent look. She walks through the crowd without asking permission, like a catwalk.

“The Nordic Intellectual”
Messy bun, oversized sunglasses, and bulky sneakers. She looks fresh out of a Scandinavian art school. Minimalism and strong presence, without saying a word.

“The Quiet Poet”
Closed trench coat, fishnet dancers and a gaze reflected in a shop window. She moves like a visual poem. Every detail is intention, every gesture is style.

“The Laid-Back Mediterranean”
Flowing skirt, golden skin and bare feet on a sunny terrace. She reads, breathes, enjoys the light. Her elegance? It comes from calm.
Style is born in reality: in the streets, in everyday life, in real people.
But imagination matters too.
AI isn’t replacing creativity — it’s feeding it. It gives us room to try things out, to invent visuals, to surprise ourselves.
Whether it’s an influencer on your feed, a stranger on the subway, or a model that doesn’t exist, your style can grow stronger by taking inspiration from anything.
