ANTEPRIMA SS2025: “Anima” – A Poetic Dialogue of Transparencies Between Art and Nature

For Spring-Summer 2025, ANTEPRIMA unveils a collection that translates into a collective work of art, born from the convergence of creative vision and artistic exploration. Anima is the result of a collaboration between the brand’s creative director, Izumi Ogino, and Japanese artist Mika Tajima, an encounter that gives life to an intimate and refined dialogue between body, spirit, and inner landscape.

Under the evocative theme “Harmonious Horizons,” the collection plays with concepts of transparency and layering. Garments with essential lines and fluid silhouettes appear delicately suspended in balance: weightless chiffons and silk gauzes overlap in tonal harmonies, evoking a sense of calm, protection, and lightness. It’s not only aesthetic, but deeply introspective: an interplay of layers that both reveal and conceal, narrating what is shown and what is held within.

The season’s icon is the brand’s signature Wirebag, reimagined through Tajima’s visual universe. Materials become message: technical transparencies, green glass, and metallic accents transform the brand’s emblematic accessory into a piece of contemporary art, poised between artisanal tradition and avant-garde experimentation.

Threading through the collection is the Allium flower, a symbol of unity, patience, and rebirth, telling the story of a beauty that is unconventional, sincere, and therefore imperfect.

With Anima, ANTEPRIMA invites us to slow down, to feel, and to reconnect by looking beyond appearances. Anima is the story of a whispered beauty, one to be heard and sensed more than simply observed.