There’s no question about one thing, Donatella Versace knows very well how having all eyes on her brand – or herself, occasionally.
Dua Lipa opened and closed the show, and certainly this presence has already created an incredible hype and a multitude of social sharing from the front row. And if we add Gigi Hadid, Naomi Campbell, Emily Ratajkowski and Lola Leon, dinner is served.
We can understand what happened to the Versace website during the show, which was temporarily blocked due to too many accesses. Not to mention the multitude of young people outside the location, hoping to see live their VIPs.
We can define this collection as extremely youthful, both for sporty cuts and for colors and fabrics. The choice is not surprising, it is young people that we look at in times like this. The bright future in which Donatella hopes is certainly guided by young people, sensuality and fun.
There is a lot of vinyl, technical fabrics, printed silk and lots lots of colors occasionally alternating with sensual black. The choice of pop colors has been seen in many other collections and therefore presupposes an upcoming general trend. Positivism overlooks what we wear and turns it into a playful, at times teen party.
To conclude the endless list of speculations around the figure of Donatella Versace, apparently the designer is planning a collaboration with Kim Jones and Silvia Venturini Fendi. Where a team like this could lead we can only imagine, for the moment and we just have to look forward to the next statements.