“Butter Scotch Beige” – cover story

Preview editorial from October print issue

“Sustainability is nowadays very fashionable, but it is not

just a trend. To take care of the environment is beautiful,

both ethically speaking and aesthetically.

Wearing a fur meant be part of a certain social class – ages ago.

Today, we don’t need real furs anymore to be up to date.

On the contrary.

Light coats, innovative fabrics respectful of nature:

true luxury is sustainable. Everything else belongs to

a past we don’t want to be part anymore.

We want to wear the future, not the past,

because some things must be left behind.

This is the only way to be free to go on.”

words Giulia Greco

TEAM:

Photography Oliver Beckmann c/o MN-creative

Style Elke Dostal c/o Nina Klein

Model Polina Sova c/o The Hive management

Hair Style, Makeup Sarah Rabel c/o Nina Klein

Casting by Nicholas Forbes Watsonz

Digital assistant Arne Skade

all brands in this story at bottom page